Social Awareness Contradiction

I feel that the Dove Campaign is good because it will help show girls that they don't need to have all that extra stuff. Usually, they are already beautiful. It's good that Dove is doing what their doing because it's true that the media really does pressure girls into think they aren't pretty. Now it really surprises me that Dove is owned by that same company as Axe which has a completely different view over the situation. What Axe does is make guys believe they need to wear that cologne in order to get all the ladies. Obviously that can't be true. When i see those commercials it doesn't make me laugh or feel disgusted but i just get a "wow" reaction when i see it. I mean, girls aren't going to come running after you just because you smell good. That's not how these things work. I don't think there actually trying to be serious but just saying that it might be easier to get a date with a girl if you smell really good. But that can be debated.

And yes, a parent company should have the responsibility to make sure their sectors have the same beliefs and values. It shows that their dedicated to whichever side. With the company that owns Axe and Dove, there like a two side company. I don't think that's a very good reputation to have. So that's my opinion on this topic.